The first commercial I watched was for Beneful healthy smile snacks. The owner gets really close to his dogs face and it looks like he’s inspecting the dogs food teeth as well as smelling his breathe. The narrator starts talking about how there is a new way to keep a dogs mouth clean. The dog looks really interested by what the narrator is saying. The camera then zooms in on packages of the healthy smile snacks. The man describes how the treats are ment to keep the dogs breathe fresh while also working as a reward at the same time.
The second commercial features Beneful healthy weight Beneful dry dog food. The owner is talking to his dog about how he is the one left with live handles while the dog is in great shape. He also talks about how great the healthy food taste. The ingredients fall down in front of the screen and the food is described as healthy wholesome and all natural. Some of those ingredients include vegetables and real chicken. The video then shows the owner running on a treadmill and doing push-ups while the dog sits idly by. The dog doesn’t have to workout at all because the food is already doing all the work.